Agent Attraction (agentattraction.io) installs a recruiting funnel in your brokerage: Meta ads, a video sales letter, an application form and a booking sequence. Their team runs it for 16 weeks, you pay a setup fee plus $50 to $100 a day in ad spend, and your team takes the calls. BrokerStaffer has no ad spend and no monthly fee: we email the agents you choose and charge $150 per interested agent.
Choose Agent Attraction if you want to own an ad funnel long term and you’re happy to recruit whoever responds to an ad. Choose BrokerStaffer if you want to go straight to the producers you pick, see their MLS production, and pay only for agents ready to talk about joining you.
BrokerStaffer vs Agent Attraction at a glance
What is Agent Attraction?
Agent Attraction, at agentattraction.io, sells what they call a 24/7 digital recruiter. They install it in your brokerage in 72 hours, they say, and it runs in your name on your own ad account. The system is a Meta ads funnel: ads point agents to a video sales letter, then an application form, then a booking sequence with automated reminders so they show up to the call.
Their team runs the day-to-day for 16 weeks, including ads, creative updates and show-up sequences. Your team takes the calendar calls and signs the agents. After week 16, the funnel, data and creatives are yours: you can run it yourself or keep paying them to manage it. Their site says most clients spend about 30 minutes a day on the funnel after the second week, plus the calls.
They work with team leaders, independent brokerages, franchises and rev share builders in the US, Canada, Australia and Dubai, and they say they’ve served more than 3,100 clients.
What is BrokerStaffer?
BrokerStaffer is agent recruiting you only pay for when it works. We build a list of the agents you want in your market from your MLS data vendor (Courted, Relitix, MarketView or BrokerMetrics) or our own agent database. We take out your current agents and anyone on your Do-Not-Contact list. Then our team emails each agent at their personal inbox and follows up and nurtures them until they’re ready.
When an agent says they’re open to a conversation about joining you, they go to your team right away with their MLS production and the full conversation, in a recruiting CRM that syncs with Follow Up Boss. Across our campaigns, 5 to 10% of the agents we email reply.
The details, side by side
Who does the work, what you pay, what you get and how fast, line by line. Where Agent Attraction doesn’t publish something, we say so.
Agent Attraction pricing vs BrokerStaffer pricing
Agent Attraction doesn’t publish its fee. Their site describes a one-time investment for the 16-week engagement, customized to your market and shared on a demo call, and says it’s typically less than a third of a full-time recruiter’s salary. What they do publish is the ad spend you pay on top: $50 to $100 a day.
BrokerStaffer has no monthly fee and no ad spend. You pay $150 per interested agent, $250 per interested agent who matches your production filters, $500 per call the agent shows up to, or $5,000 per salaried hire, plus a $500 one-time infrastructure fee. Billing is every two weeks, and you can pause or cancel anytime.
Here’s the part of the cost we can calculate from published numbers:
Ad spend is paid whether or not the right agents apply. With BrokerStaffer, if no one says yes, you don’t pay for leads.
Who you reach: whoever clicks, or the agents you pick
An ad funnel recruits whoever sees the ad and decides to apply. That can surface agents you’d never find on a list, and it’s a real strength for teams that hire newer agents or grow a rev share downline. Agent Attraction is open about this: their site says the program isn’t for part-timers or new licensees who quit within 90 days.
Most brokers we work with want something narrower: the producers in their market doing a certain volume, in certain areas, at certain competing brokerages. Ads can’t target “agents who closed $5M or more last year.” A list built from MLS data can. With BrokerStaffer, you decide exactly who gets reached, and every interested agent arrives with their production attached.
How much work lands on your team?
Agent Attraction runs the ads and automations for 16 weeks. Your team takes the booked calls, and their site estimates about 30 minutes a day on the funnel after week two. After week 16, running it is on you unless you keep paying for management.
With BrokerStaffer, there’s no funnel to run and nothing to hand over. We do the outreach, the follow-up and the nurturing for as long as you’re a client. Your team’s only job is the conversation with agents who already said yes to one.
Speed: how fast each one delivers
Agent Attraction says the system is installed in 72 hours, and that most clients break even before week 12. Some of their testimonials mention results in the first week.
BrokerStaffer delivers first interested agents within 48 hours of launch, and every one is handed to your team the moment they reply. There’s no learning period for ads to warm up.
Proof: what each one can show you
Agent Attraction says it has served more than 3,100 clients and recruited more than 24,000 producing agents, with a 4.8-star rating from more than 117 reviews on Trustpilot. Their site also links to case studies. They note that results vary and aren’t guaranteed.
BrokerStaffer publishes case studies with named clients and real numbers:
Clients close 5 to 15% of the opportunities we generate. We don’t guarantee interviews or hires on our lead and call plans.
Agent Attraction alternative: which one should you choose?
- You want to own a recruiting ad funnel after 16 weeks
- You recruit at every level, including newer agents or a rev share downline
- You have budget for $50 to $100 a day in ads plus a program fee
- You want to reach specific producers, picked from MLS data
- You don’t want ad spend or a funnel to run
- You want to pay only when an agent is ready to talk about joining you
- You want a recruiting CRM that syncs with Follow Up Boss
Want calls on your calendar without running ads? BrokerStaffer’s pay per call plan is $500 per call the agent shows up to. If they don’t show, you don’t pay.
Frequently asked questions
How much does Agent Attraction cost?
Their program fee isn’t published; their site says it’s shared on a demo call. You also pay $50 to $100 a day in Meta ad spend during the 16-week program.
Is agentattraction.io done for you?
Partly. Their team builds and runs the ad funnel for 16 weeks, while your team takes the booked calls and signs agents. After week 16, the funnel is handed to you.
Does BrokerStaffer use ads?
No. There’s no ad spend. We email the agents you choose at their personal inbox and follow up until they’re ready.
Which one reaches top producers?
Ads reach whoever responds to them. BrokerStaffer builds your list from MLS data, so you can target agents by production, area and brokerage.
Which one is faster?
Agent Attraction says the funnel is installed in 72 hours and most clients break even before week 12. BrokerStaffer delivers first interested agents within 48 hours of launch.
Does either one guarantee hires?
Agent Attraction says results aren’t guaranteed. BrokerStaffer doesn’t guarantee hires on its lead and call plans; pay per hire comes with a one-year money-back guarantee.
